Video Production & Marketing

People spend about 88% more time on websites with videos. That’s enough time for someone to browse your site and schedule an appointment. In fact, websites with a strong video on their homepage could see an increased conversion rate of 12%!

But first, you have to invest in video production and marketing. Making a video on your iPhone isn’t going to cut it.

Video Production Marketing Grand Rapids Mi

Why is Video So Important in Digital Marketing?

About 75% of millennials watch at least one video a day. By 2022, approximately 82% of consumer internet traffic will come from videos.

Video marketing is a strategy we use to put a name and face to your company.

You have about 0.05 seconds to make a good first impression with your website. That’s why we often put a large background video on the homepage. We want your company to be the first thing a prospective customer sees, not a stock photo. We also tailor your web design and video to your brand.

Video marketing is one of the best ways to promote your company. Videos also complement other strategies, such as social media marketing.

How Do I Get into Video Marketing?

Video marketing is about crafting a compelling story. Start thinking about the story you want to tell about your business. As a digital marketing company, we’ll help you identify new opportunities for video.

Next, consider the goal of your marketing campaign. Is it to attract new customers? Advertise a new service? Talk about how your company is expanding? No matter the message, we’ll help you come up with the best visual “hook” for your video, and then we’ll help you market it properly.

When making and marketing a video, you have to think about who you want your video to target. In other words, who would be your ideal customer? With this information, we’ll be able to create engaging videos that can benefit your company.

Request a Free Web Analysis!

About 83% of marketing experts think that video is growing more important. Don’t get left behind! We would be more than happy to help your business grow and thrive through video marketing.

WTP Media is a video production and marketing company. To request a free web analysis, feel free to call us at (877) 658-1473. We would love the opportunity to work with you and your team!